Hugo Boss AG (BOSS.DE) Stock Price
€41.85 0%
to add to portfolio
AI Score

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Alternative
6 -
Fundamental
8 -
Technical
5
Our AI score evaluates a company's performance on a scale from 0 to 10 by analyzing alternative data points — web traffic, app downloads, job postings, etc - along with financial health and technical signals. Scores below 4 project bearish performance, while scores above 6 project bullish performance.
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BOSS.DE AI Stock Analysis
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Hugo Boss AG (BOSS.DE) Price Prediction
Based on a combination of financial analysis, technical indicators, and insights from alternative data, we predict that the stock price of Hugo Boss AG (BOSS.DE), currently trading at €41.85, will... Sign up to access price prediction.
Disclaimer:
This prediction is provided for informational purposes only and does not constitute financial advice. Market conditions are subject to change, and past performance is not indicative of future results. Please conduct your own research or consult a professional before making investment decisions.
About BOSS.DE

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Hugo Boss AG, together with its subsidiaries, develops, markets, and distributes clothes, shoes, and accessories for men and women worldwide.
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Symbol
BOSS.DE
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Market
XETRA
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Industry
Apparel - Manufacturers
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Market Cap
2.9B
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News
BOSS.DE Alternative Data
Web Traffic
Hugo Boss AG receives an estimated 5.6M monthly visitors to hugoboss.com, which is up by 11.6% over the last month.
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Web Traffic
5623705
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Change from Previous Month
11.6%
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3 Month Change
9.3%
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YoY Change
9.3%
Twitter Followers
Hugo Boss AG has 677,028 Twitter Followers on its main Twitter (also known as X) account, which is down by -0.1% over the last month.
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Twitter Followers
677028
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Daily Change
0%
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1 Month Change
0.1%
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3 Month Change
1%
TikTok Followers
Hugo Boss AG has 509,100 TikTok Followers on its main TikTok account, up by 0% over the last month.
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TikTok Followers
509100
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Daily Change
0%
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1 Month Change
0%
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3 Month Change
0.1%
Facebook Engagement
Hugo Boss AG has engaged 6,807 users via their Facebook Page over the last 7 days.
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Facebook Engagement
6807
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Daily Change
7.6%
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1 Month Change
89.8%
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3 Month Change
47.5%
Instagram Followers
Hugo Boss AG has 12,318,967 Instagram Followers on its main Instagram account, up by 0% over the last month.
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Instagram Followers
12318967
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Daily Change
0%
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1 Month Change
0%
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3 Month Change
0.3%
Youtube Subscribers
Hugo Boss AG has 260,000 subscribers on its main Youtube channel.
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Youtube Subscribers
260000
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Daily Change
0%
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1 Month Change
0%
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3 Month Change
0.4%
App Downloads
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App Downloads
25559
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Daily Change
3.2%
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1 Month Change
15.3%
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3 Month Change
23.1%
Job Postings
Hugo Boss AG has an estimated 560 open job postings, which is down -0.5% over the last month.
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Job Postings
560
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Daily Change
1.1%
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1 Month Change
0.5%
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3 Month Change
11.3%
Reddit Mentions
Hugo Boss AG has been mentioned an estimated 0 times in investment subreddits on Reddit over the last 24 hours.
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Reddit Mentions
0
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Daily Change
0%
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1 Month Change
0%
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3 Month Change
0%
LinkedIn Followers
627,626 are following Hugo Boss AG on LinkedIn, up by 1.1% over the last month.
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LinkedIn Followers
627626
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Daily Change
1.1%
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1 Month Change
1.1%
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3 Month Change
2.2%
Business Outlook
According to employee reviews, the business outlook among employees at Hugo Boss AG is 57 out of 100 (neutral).
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Business Outlook
57
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Change from Previous Month
0%
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3 Month Change
0%
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YoY Change
0%
LinkedIn Employees
According to LinkedIn, Hugo Boss AG has 15,589 employees, up by 0.5% over the last month.
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LinkedIn Employees
15589
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Daily Change
0.5%
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1 Month Change
0.5%
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3 Month Change
2.5%
News Mentions
Hugo Boss AG was mentioned 0 times in the news yesterday.
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News Mentions
0
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Daily Change
0%
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1 Month Change
0%
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3 Month Change
0%
-
YoY Change
0%
BOSS.DE Financials
BOSS.DE Key Metrics
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Total Revenue
€1.2B
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Net Income
€83.5M
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Earnings per Share
€1.22
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Free cash flow
€318.9M
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EBITDA
€156.6M
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EBITDA Ratio
0.125384
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Total Assets
€3.8B
BOSS.DE 2-year Revenue & Income
BOSS.DE 2-year Free Cash Flow
BOSS.DE Technicals
BOSS.DE SMA
BOSS.DE RSI
FAQ
What's the current price of Hugo Boss AG (BOSS.DE) Stock?
The price of an Hugo Boss AG (BOSS.DE) share is €41.85.
What's the market cap of Hugo Boss AG?
The current market cap of Hugo Boss AG is 2.9B.
Should I buy or sell BOSS.DE?
Hugo Boss AG shows several positive indicators, but they aren’t strong enough to warrant a buy recommendation. At its current price, Hugo Boss AG is better viewed as a hold or accumulate position while waiting for further developments.
Is Hugo Boss AG a good investment?
The current analysis of Hugo Boss AG's fundamentals, technical aspects, and alternative data insights indicates a neutral outlook on the stock. While there are promising elements in Hugo Boss AG's portfolio, the presence of equal risks and opportunities suggests that it might not drive significant gains or losses at this moment.
Is now a good time to buy Hugo Boss AG (BOSS.DE) Stock?
Based on an analysis that includes fundamentals, technical analysis, and alternative data insights, the outlook for Hugo Boss AG stock is currently neutral, suggesting a cautious approach might be wise.
What are some stocks similar to Hugo Boss AG (BOSS.DE) that investors often compare it to?
Hugo Boss AG (BOSS.DE) is often compared to similar stocks such as Moncler S.p.A., Dierig Holding AG, H & M Hennes & Mauritz AB (publ) and V.F. Corporation.
What is the forecast for Hugo Boss AG's stock price in 2026?
Using a mix of financial analysis, technical indicators, and alternative data, we forecast Hugo Boss AG's stock price to be around €43.97 in 2026. Starting from the current price of €41.85, this represents a 5.1% change in price, indicating a bullish outlook for the stock.
How to buy Hugo Boss AG (BOSS.DE) Stock?
Hugo Boss AG stock is available for purchase through numerous brokerage firms, including online platforms. Investors can also buy Hugo Boss AG shares via trading apps on their smartphones or by utilizing services like robo-advisors for automated investing.