The TikTok Follower Effect on Stock Performance

In the swiftly evolving landscape of social media marketing, the power of TikTok's platform to influence stock trading ideas and market opportunities is growing. With its vast reach among younger audiences, TikTok can significantly propel brand awareness. Astute investors now track TikTok follower trends to gauge public engagement and sentiment, which can be a precursor to stock performance. Let's delve into this emerging marker of market trends and assess how it correlates with some of the top and bottom performers in terms of TikTok presence.

Top Performers Gaining TikTok Traction

Deutsche Bank Aktiengesellschaft boasts a 32% increase in TikTok followers, hitting 13,300, though its stock dipped by 9% in the last week. Coty Inc. saw a 9% rise in followers, now standing at 18,900, despite a 5% decrease in stock price. Visa Inc.'s followers grew by 6%, reaching 10,200, and its stock edged up by 1%. Alphabet Inc. experienced a 5% increase in TikTok followers, maintaining an impressive 2,000,000-strong following, yet its stock value fluctuated, indicating the complex relationship between social media trends and stock performance.

Comparing Losses in Followers and Stock Value

On the other end of the spectrum, The Walt Disney Company's TikTok follower count decreased by 0.7% over 30 days, with its stock slightly falling by 1% in the last week. Panasonic Corp also felt the pinch, losing 0.1% of its TikTok followers and enduring a significant 6% stock price drop. These examples exemplify that declines in social media engagement can coincide with decreases in stock value, though the correlation is not always straightforward.

Tracking TikTok followers presents a novel dimension to stock analysis. While a direct cause-and-effect link is hard to establish due to market complexity, noticeable changes in a company's TikTok following can often indicate shifts in brand popularity and consumer perception, which may eventually influence stock performance. Investors would be wise to incorporate such alternative data into their research, combining it with traditional financial metrics to unlock comprehensive market insights.

Top Growing Public companies on TikTok

Company TikTok Followers Price AI Score
Deutsche Bank Aktiengesellschaft Deutsche Bank Aktiengesellschaft
DBK.DE
13,300
31.7%
€13.174
8.6%
6
Coty Inc. Coty Inc.
0I4A.L
18,900
8.6%
$9.395
5.1%
6
Visa Inc. Visa Inc.
3V64.DE
10,200
6.3%
€241.55
1.4%
7
Alphabet Inc. Alphabet Inc.
ABEA.F
2,000,000
5.3%
€152.16
2.8%
8
Alphabet Inc. Alphabet Inc.
ABEC.F
2,000,000
5.3%
€153.36
1.8%
7

Bottom Growing Public companies on TikTok

Company TikTok Followers Price AI Score
The Walt Disney Company The Walt Disney Company
WDP.F
13,500,000
0.7%
€82.03
0.9%
4
Panasonic Corp Panasonic Corp
0QYR.L
88,000
0.1%
¥1137.5
6%
5

The toplists are ordered by change in percentage of the company's TikTok followers over the last week. Only companies with more than 10,000 followers are included.