WH Smith PLC (SMWH.L) Stock Price
£711 0%
to add to portfolio
AI Score

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Alternative
5 -
Fundamental
9 -
Technical
3
Our AI score evaluates a company's performance on a scale from 0 to 10 by analyzing alternative data points — web traffic, app downloads, job postings, etc - along with financial health and technical signals. Scores below 4 project bearish performance, while scores above 6 project bullish performance.
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SMWH.L AI Stock Analysis
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WH Smith PLC (SMWH.L) Price Prediction
Based on a combination of financial analysis, technical indicators, and insights from alternative data, we predict that the stock price of WH Smith PLC (SMWH.L), currently trading at £711, will... Sign up to access price prediction.
Disclaimer:
This prediction is provided for informational purposes only and does not constitute financial advice. Market conditions are subject to change, and past performance is not indicative of future results. Please conduct your own research or consult a professional before making investment decisions.
About SMWH.L

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WH Smith PLC operates as a retailer in the United Kingdom and internationally.
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Symbol
SMWH.L
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Market
LSE
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Industry
Specialty Retail
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Market Cap
885.6M
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News
SMWH.L Alternative Data
Web Traffic
WH Smith PLC receives an estimated 39536 monthly visitors to whsmithplc.co.uk.
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Web Traffic
39536
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Change from Previous Month
155.5%
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3 Month Change
117.7%
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YoY Change
117.7%
Twitter Followers
WH Smith PLC has 62,881 Twitter Followers on its main Twitter (also known as X) account, which is down by -0.1% over the last month.
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Twitter Followers
62881
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Daily Change
0%
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1 Month Change
0.1%
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3 Month Change
0.3%
Facebook Engagement
WH Smith PLC has engaged 65 users via their Facebook Page over the last 7 days.
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Facebook Engagement
65
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Daily Change
1.6%
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1 Month Change
64.3%
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3 Month Change
53.9%
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YoY Change
53.9%
Youtube Subscribers
WH Smith PLC has 8,890 subscribers on its main Youtube channel, up by 0.2% over the last month.
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Youtube Subscribers
8890
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Daily Change
0%
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1 Month Change
0.2%
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3 Month Change
0.7%
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YoY Change
0.7%
Job Postings
WH Smith PLC has an estimated 9 open job postings, which is down -25% over the last month.
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Job Postings
9
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Daily Change
12.5%
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1 Month Change
25%
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3 Month Change
52.6%
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YoY Change
52.6%
Reddit Mentions
WH Smith PLC has been mentioned an estimated 0 times in investment subreddits on Reddit over the last 24 hours.
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Reddit Mentions
0
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Daily Change
100%
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1 Month Change
0%
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3 Month Change
0%
TikTok Followers
WH Smith PLC has 23,400 TikTok Followers on its main TikTok account, up by 2.2% over the last month.
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TikTok Followers
23400
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Daily Change
0%
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1 Month Change
2.2%
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3 Month Change
15.3%
Instagram Followers
WH Smith PLC has 70,213 Instagram Followers on its main Instagram account, up by 0.1% over the last month.
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Instagram Followers
70213
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Daily Change
0%
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1 Month Change
0.1%
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3 Month Change
1.5%
LinkedIn Followers
89,034 are following WH Smith PLC on LinkedIn, up by 1% over the last month.
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LinkedIn Followers
89034
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Daily Change
1%
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1 Month Change
1%
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3 Month Change
2.5%
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YoY Change
2.5%
LinkedIn Employees
According to LinkedIn, WH Smith PLC has 5,651 employees, down by -0.4% over the last month.
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LinkedIn Employees
5651
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Daily Change
0.4%
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1 Month Change
0.4%
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3 Month Change
0.8%
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YoY Change
0.8%
Business Outlook
According to employee reviews, the business outlook among employees at WH Smith PLC is 38 out of 100 (bearish).
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Business Outlook
38
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Change from Previous Month
0%
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3 Month Change
2.6%
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YoY Change
2.6%
News Mentions
WH Smith PLC was mentioned 0 times in the news yesterday.
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News Mentions
0
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Daily Change
0%
-
1 Month Change
0%
-
3 Month Change
0%
-
YoY Change
0%
SMWH.L Financials
SMWH.L Key Metrics
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Total Revenue
£951M
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Net Income
-£43M
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Earnings per Share
-£0.34
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Free cash flow
£38M
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EBITDA
£73M
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EBITDA Ratio
0.0767613
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Total Assets
£1.8B
SMWH.L 2-year Revenue & Income
SMWH.L 2-year Free Cash Flow
SMWH.L Technicals
SMWH.L SMA
SMWH.L RSI
FAQ
What's the current price of WH Smith PLC (SMWH.L) Stock?
The price of an WH Smith PLC (SMWH.L) share is £711.
What's the market cap of WH Smith PLC?
The current market cap of WH Smith PLC is 885.6M.
Should I buy or sell SMWH.L?
WH Smith PLC shows several positive indicators, but they aren’t strong enough to warrant a buy recommendation. At its current price, WH Smith PLC is better viewed as a hold or accumulate position while waiting for further developments.
Is WH Smith PLC a good investment?
The current analysis of WH Smith PLC's fundamentals, technical aspects, and alternative data insights indicates a neutral outlook on the stock. While there are promising elements in WH Smith PLC's portfolio, the presence of equal risks and opportunities suggests that it might not drive significant gains or losses at this moment.
Is now a good time to buy WH Smith PLC (SMWH.L) Stock?
Based on an analysis that includes fundamentals, technical analysis, and alternative data insights, the outlook for WH Smith PLC stock is currently neutral, suggesting a cautious approach might be wise.
What are some stocks similar to WH Smith PLC (SMWH.L) that investors often compare it to?
WH Smith PLC (SMWH.L) is often compared to similar stocks such as MercadoLibre, AutoZone, Genuine Parts Company, Etsy and Ulta Beauty.
What is the forecast for WH Smith PLC's stock price in 2026?
Using a mix of financial analysis, technical indicators, and alternative data, we forecast WH Smith PLC's stock price to be around £729.4 in 2026. Starting from the current price of £711, this represents a 2.6% change in price, indicating a neutral outlook for the stock.
How to buy WH Smith PLC (SMWH.L) Stock?
WH Smith PLC stock is available for purchase through numerous brokerage firms, including online platforms. Investors can also buy WH Smith PLC shares via trading apps on their smartphones or by utilizing services like robo-advisors for automated investing.