Morningstar (MORN) Stock Price
$305 0%
to add to portfolio
AI Score

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Alternative
8 -
Fundamental
8 -
Technical
5
Our AI score evaluates a company's performance on a scale from 0 to 10 by analyzing alternative data points — web traffic, app downloads, job postings, etc - along with financial health and technical signals. Scores below 4 project bearish performance, while scores above 6 project bullish performance.
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MORN AI Stock Analysis
Financial Performance
The financial performance of Morningstar shows a mixed picture. While the company reported a slight decrease in revenue by -0.2% last quarter, it demonstrated strong growth in gross profit with an increase of 16.1% from the previous quarter and up by 19.3% year over year. The operating income also showed an upward trend with a rise of 3% from the previous quarter and up by 16.5% year over year, indicating improved operational efficiency. The EBITDA ratio stands at a decent level of 0.33.
Stock Price
The stock price is currently trading at $337.57, down by -1.9% in the last month which indicates some short-term bearishness in the market sentiment towards Morningstar's stock, however, its long-term trend seems to be bullish as indicated by its 200-day moving average of $306.91 which is lower than the current price.
Alternative Data Signals
Morningstar's web traffic has shown a positive uptrend with an increase of approximately 4.6% month over month and up by about 3.2% year over year, indicating increased interest or engagement with their platform or services online which could potentially translate into higher revenues in future periods.
The number of job openings has increased slightly on a monthly basis but decreased marginally on yearly basis suggesting that while they might be expanding their operations slowly, it isn't at an aggressive pace.
A high percentage (76%) of employees reporting positive business outlook suggests overall good morale within the company which often translates into better productivity.
The significant growth observed in social media followers across all platforms indicates increasing brand recognition and popularity.
Conclusion
Overall, the analysis of Morningstar's stock performance appears to be moderately bullish. While there are some short-term concerns due to a slight decrease in revenue and stock price, the company has demonstrated strong growth in gross profit and operating income along with positive alternative data signals which suggest potential for future growth.
Note: This AI Stock Analysis is based on data as of November 16. Our members can refresh and get access to an up-to-date AI stock analysis.
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Morningstar (MORN) Price Prediction
Based on a combination of financial analysis, technical indicators, and insights from alternative data, we predict that the stock price of Morningstar (MORN), currently trading at $305, will... Sign up to access price prediction.
Disclaimer:
This prediction is provided for informational purposes only and does not constitute financial advice. Market conditions are subject to change, and past performance is not indicative of future results. Please conduct your own research or consult a professional before making investment decisions.
About MORN

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Morningstar, Inc.
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Symbol
MORN
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Market
NASDAQ
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Industry
Financial - Data & Stock Exchanges
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Market Cap
12.9B
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News
MORN Alternative Data
Web Traffic
Morningstar receives an estimated 12M monthly visitors to morningstar.com.
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Web Traffic
11952863
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Change from Previous Month
7.5%
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3 Month Change
2%
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YoY Change
2%
Twitter Followers
Morningstar has 231,203 Twitter Followers on its main Twitter (also known as X) account, which is up by 0.3% over the last month.
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Twitter Followers
231203
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Daily Change
0%
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1 Month Change
0.3%
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3 Month Change
1.8%
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YoY Change
1.8%
Facebook Engagement
Morningstar has engaged 127 users via their Facebook Page over the last 7 days.
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Facebook Engagement
127
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Daily Change
4.5%
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1 Month Change
4.1%
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3 Month Change
115.3%
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YoY Change
115.3%
Instagram Followers
Morningstar has 36,035 Instagram Followers on its main Instagram account, up by 5.1% over the last month.
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Instagram Followers
36035
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Daily Change
0.2%
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1 Month Change
5.1%
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3 Month Change
18.3%
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YoY Change
18.3%
Youtube Subscribers
Morningstar has 107,000 subscribers on its main Youtube channel, up by 2.9% over the last month.
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Youtube Subscribers
107000
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Daily Change
0%
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1 Month Change
2.9%
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3 Month Change
8.1%
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YoY Change
8.1%
LinkedIn Followers
346,228 are following Morningstar on LinkedIn, up by 1.4% over the last month.
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LinkedIn Followers
346228
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Daily Change
0.1%
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1 Month Change
1.4%
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3 Month Change
4.6%
Job Postings
Morningstar has an estimated 179 open job postings, which is down -35.8% over the last month.
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Job Postings
179
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Daily Change
0%
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1 Month Change
35.8%
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3 Month Change
12.7%
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YoY Change
12.7%
LinkedIn Employees
According to LinkedIn, Morningstar has 11,856 employees, up by 0.4% over the last month.
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LinkedIn Employees
11856
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Daily Change
0.1%
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1 Month Change
0.4%
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3 Month Change
0.8%
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YoY Change
0.8%
Reddit Mentions
Morningstar has been mentioned an estimated 5 times in investment subreddits on Reddit over the last 24 hours.
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Reddit Mentions
5
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Daily Change
0%
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1 Month Change
150%
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3 Month Change
150%
News Mentions
Morningstar was mentioned 14 times in the news yesterday.
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News Mentions
14
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Daily Change
6.7%
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1 Month Change
48.1%
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3 Month Change
27.3%
Business Outlook
According to employee reviews, the business outlook among employees at Morningstar is 76 out of 100 (bullish).
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Business Outlook
76
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Change from Previous Month
0%
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3 Month Change
0%
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YoY Change
0%
MORN Financials
MORN Key Metrics
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Total Revenue
$581.9M
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Net Income
$78.5M
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Earnings per Share
$1.83
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Free cash flow
$58.8M
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EBITDA
$164.7M
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EBITDA Ratio
0.283038
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Total Assets
$3.6B
MORN 2-year Revenue & Income
MORN 2-year Free Cash Flow
MORN Technicals
MORN SMA
MORN RSI
FAQ
What's the current price of Morningstar (MORN) Stock?
The price of an Morningstar (MORN) share is $305.
What's the market cap of Morningstar?
The current market cap of Morningstar is 12.9B.
Should I buy or sell MORN?
Multiple alternative data signals suggest that Morningstar stock could offer a buying opportunity at its current level, with a reasonable expectation for positive performance in the mid term.
Is Morningstar a good investment?
Based on an in-depth analysis that encompasses fundamentals, technical analysis, and alternative data insights, it appears to be a favorable time to consider investing in Morningstar stock. The bullish indicators suggest that Morningstar's growth prospects and market position may lead to a positive performance in the foreseeable future.
Is now a good time to buy Morningstar (MORN) Stock?
Based on an analysis that includes fundamentals, technical analysis, and alternative data insights, it could be a favorable time to consider buying Morningstar stock, given the bullish outlook.
What are some stocks similar to Morningstar (MORN) that investors often compare it to?
Morningstar (MORN) is often compared to similar stocks such as CME Group and Nasdaq.
What is the forecast for Morningstar's stock price in 2026?
Using a mix of financial analysis, technical indicators, and alternative data, we forecast Morningstar's stock price to be around $332.3 in 2026. Starting from the current price of $305, this represents a 9% change in price, indicating a bullish outlook for the stock.
How to buy Morningstar (MORN) Stock?
Morningstar stock is available for purchase through numerous brokerage firms, including online platforms. Investors can also buy Morningstar shares via trading apps on their smartphones or by utilizing services like robo-advisors for automated investing.