Birkenstock (BIRK) Stock Price
$50.55 0.1%
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AI Score

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Alternative
7 -
Fundamental
8 -
Technical
5
Our AI score evaluates a company's performance on a scale from 0 to 10 by analyzing alternative data points — web traffic, app downloads, job postings, etc - along with financial health and technical signals. Scores below 4 project bearish performance, while scores above 6 project bullish performance.
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BIRK AI Stock Analysis
Financial Performance
Birkenstock's revenue last quarter was reported at $361.7M, marking a decline of -20.6% from the previous quarter and -36% year over year. The gross profit stood at $218M, down by -18.9% from the prior quarter and down by -35.1% year over year. Their operating income profit was $64M, showing a decrease of -34.3% from the previous quarter and a significant drop of -58.8% YoY. The EBITDA ratio for the last quarter was recorded at 0.25.
Stock Price
The stock is currently priced at $49.14, indicating an increase of 5.7% in the past month but a decrease of -12.2% YoY.The stock's RSI value stands at 43.97 while its 200-day moving average is $51.49 suggesting that it has been underperforming in recent times.
Alternative Data Signals
The company's website traffic shows positive growth with an estimated monthly visitor count of 15464493, up by 13.3%. However, there are currently only around 200 job openings which signifies a decline in hiring activities by about -1%-2%. Employee outlook seems fairly stable but shows signs of decline compared to last year with approximately only 62% employees reporting positive business outlooks compared to higher figures previously seen.
In terms of social media presence, Birkenstock exhibits strong growth across all platforms including Twitter (up by 1%), Instagram (up by whopping approximated figure of more than70%) and Facebook (up by roughly around20%).
Conclusion
Despite some positive signals such as the recent growth in stock price, strong website traffic and social media presence, Birkenstock's financial performance has been weak with declining revenue and profit figures. The company also shows signs of potential stagnation in terms of employee outlook and hiring activities. Therefore, the AI stock analysis appears to be neutral for Birkenstock.
Note: This AI Stock Analysis is based on data as of August 02. Our members can refresh and get access to an up-to-date AI stock analysis.
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Birkenstock (BIRK) Price Prediction
Based on a combination of financial analysis, technical indicators, and insights from alternative data, we predict that the stock price of Birkenstock (BIRK), currently trading at $50.55, will... Sign up to access price prediction.
Disclaimer:
This prediction is provided for informational purposes only and does not constitute financial advice. Market conditions are subject to change, and past performance is not indicative of future results. Please conduct your own research or consult a professional before making investment decisions.
About BIRK

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Birkenstock Holding plc manufactures and sells footwear products.
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Symbol
BIRK
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Market
NYSE
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Industry
Apparel - Footwear & Accessories
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Market Cap
9.5B
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News
BIRK Alternative Data
Web Traffic
Birkenstock receives an estimated 15M monthly visitors to birkenstock.com.
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Web Traffic
15022783
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Change from Previous Month
2.9%
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3 Month Change
10%
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YoY Change
10%
Twitter Followers
Birkenstock has 10,139 Twitter Followers on its main Twitter (also known as X) account, which is up by 0.2% over the last month.
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Twitter Followers
10139
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Daily Change
0%
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1 Month Change
0.2%
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3 Month Change
0.7%
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YoY Change
0.7%
TikTok Followers
Birkenstock has 30,300 TikTok Followers on its main TikTok account, up by 3.8% over the last month.
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TikTok Followers
30300
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Daily Change
0%
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1 Month Change
3.8%
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3 Month Change
11.4%
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YoY Change
11.4%
Facebook Engagement
Birkenstock has engaged 19,413 users via their Facebook Page over the last 7 days.
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Facebook Engagement
19413
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Daily Change
7.5%
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1 Month Change
11.1%
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3 Month Change
27.1%
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YoY Change
27.1%
Instagram Followers
Birkenstock has 180,779 Instagram Followers on its main Instagram account, up by 2.3% over the last month.
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Instagram Followers
180779
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Daily Change
0.2%
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1 Month Change
2.3%
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3 Month Change
4.3%
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YoY Change
4.3%
Youtube Subscribers
Birkenstock has 21,800 subscribers on its main Youtube channel, up by 2.3% over the last month.
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Youtube Subscribers
21800
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Daily Change
0%
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1 Month Change
2.3%
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3 Month Change
5.8%
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YoY Change
5.8%
LinkedIn Followers
73,544 are following Birkenstock on LinkedIn, up by 2.1% over the last month.
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LinkedIn Followers
73544
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Daily Change
0.1%
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1 Month Change
2.1%
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3 Month Change
6.1%
Job Postings
Birkenstock has an estimated 195 open job postings, which is down -4.9% over the last month.
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Job Postings
195
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Daily Change
1%
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1 Month Change
4.9%
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3 Month Change
4.3%
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YoY Change
4.3%
LinkedIn Employees
According to LinkedIn, Birkenstock has 2,172 employees, up by 1.8% over the last month.
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LinkedIn Employees
2172
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Daily Change
0%
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1 Month Change
1.8%
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3 Month Change
4.9%
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YoY Change
4.9%
Reddit Mentions
Birkenstock has been mentioned an estimated 0 times in investment subreddits on Reddit over the last 24 hours.
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Reddit Mentions
0
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Daily Change
0%
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1 Month Change
0%
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3 Month Change
0%
Business Outlook
According to employee reviews, the business outlook among employees at Birkenstock is 62 out of 100 (bullish).
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Business Outlook
62
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Change from Previous Month
0%
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3 Month Change
12.7%
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YoY Change
12.7%
News Mentions
Birkenstock was mentioned 5 times in the news yesterday.
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News Mentions
5
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Daily Change
0%
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1 Month Change
0%
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3 Month Change
0%
BIRK Financials
BIRK Key Metrics
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Total Revenue
€361.7M
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Net Income
€20.1M
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Earnings per Share
€0.11
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Free cash flow
-€30.4M
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EBITDA
€90.2M
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EBITDA Ratio
0.249426
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Total Assets
€5B
BIRK 2-year Revenue & Income
BIRK 2-year Free Cash Flow
BIRK Technicals
BIRK SMA
BIRK RSI
FAQ
What's the current price of Birkenstock (BIRK) Stock?
The price of an Birkenstock (BIRK) share is $50.55.
What's the market cap of Birkenstock?
The current market cap of Birkenstock is 9.5B.
Should I buy or sell BIRK?
Birkenstock shows several positive indicators, but they aren’t strong enough to warrant a buy recommendation. At its current price, Birkenstock is better viewed as a hold or accumulate position while waiting for further developments.
Is Birkenstock a good investment?
The current analysis of Birkenstock's fundamentals, technical aspects, and alternative data insights indicates a neutral outlook on the stock. While there are promising elements in Birkenstock's portfolio, the presence of equal risks and opportunities suggests that it might not drive significant gains or losses at this moment.
Is now a good time to buy Birkenstock (BIRK) Stock?
Based on an analysis that includes fundamentals, technical analysis, and alternative data insights, the outlook for Birkenstock stock is currently neutral, suggesting a cautious approach might be wise.
What are some stocks similar to Birkenstock (BIRK) that investors often compare it to?
Birkenstock (BIRK) is often compared to similar stocks such as Nike, Skechers and Deckers Outdoor.
What is the forecast for Birkenstock's stock price in 2026?
Using a mix of financial analysis, technical indicators, and alternative data, we forecast Birkenstock's stock price to be around $52.36 in 2026. Starting from the current price of $50.55, this represents a 3.6% change in price, indicating a neutral outlook for the stock.
How to buy Birkenstock (BIRK) Stock?
Birkenstock stock is available for purchase through numerous brokerage firms, including online platforms. Investors can also buy Birkenstock shares via trading apps on their smartphones or by utilizing services like robo-advisors for automated investing.