Birkenstock (BIRK) Stock Price
$53.28 1.3%
to add to portfolio
AI Score

-
Alternative
8 -
Fundamental
7 -
Technical
6
Our AI score evaluates a company's performance on a scale from 0 to 10 by analyzing alternative data points — web traffic, app downloads, job postings, etc - along with financial health and technical signals. Scores below 4 project bearish performance, while scores above 6 project bullish performance.
Sign up to get access to more historical data and insights on Birkenstock, AI stock picks, stock alerts and much more.
BIRK AI Stock Analysis
Financial Performance
Birkenstock's revenue of $361.7M last quarter represents a significant decrease both from the previous quarter (-20.6%) and year over year (-36%). This trend is also reflected in their gross profit ($218M), which is down by -18.9% from the previous quarter and -35.1% year over year, and their operating income profit ($64M), which decreased by -34.3% from the previous quarter and -58.8% year over year. The EBITDA ratio was at 0.25, indicating a relatively low profitability.
Stock Price
The stock price is currently trading at $52.59, up by 11% in the last month and by 15.6% YoY, suggesting an upward trend despite financial setbacks within the company itself. The RSI value of 61.69 indicates that it might be heading towards being overbought while its slightly above the 200-day moving average of $51.87 suggests bullishness.
Alternative Data Signals
In terms of alternative data signals, Birkenstock has seen an impressive increase in web traffic (up by 56.5% month over month) but a slight decrease YoY (-5.1%). Job openings have decreased both MoM (-10%) and YoY (-12%), potentially indicating a contraction or restructuring within the business operations.The positive outlook reported by employees stands at an encouragingly high rate (78%), showing potential internal confidence in future performance despite recent challenges.
Social media followership shows strong growth across all platforms with particularly notable increases on Instagram (67%) and TikTok (103%) in just three months time.This could indicate successful marketing efforts and increased brand awareness.
Conclusion
Despite the financial setbacks, Birkenstock's stock is showing bullish signs with an upward trend in stock price, strong web traffic growth, and positive employee outlook. However, the decrease in job openings and YoY revenue coupled with high PE ratio indicates potential challenges ahead. Thus, this analysis holds a neutral view on Birkenstock's future performance.
Note: This AI Stock Analysis is based on data as of May 10. Our members can refresh and get access to an up-to-date AI stock analysis.
Sign up
Birkenstock (BIRK) Price Prediction
Based on a combination of financial analysis, technical indicators, and insights from alternative data, we predict that the stock price of Birkenstock (BIRK), currently trading at $53.28, will... Sign up to access price prediction.
Disclaimer:
This prediction is provided for informational purposes only and does not constitute financial advice. Market conditions are subject to change, and past performance is not indicative of future results. Please conduct your own research or consult a professional before making investment decisions.
About BIRK

-
Birkenstock Holding plc manufactures and sells footwear products.
-
Symbol
BIRK
-
Market
NYSE
-
Industry
Apparel - Footwear & Accessories
-
Market Cap
10B
Similar Stocks
![]() |
Nike NKE |
$62.58 7.3% |
5 |
![]() |
Skechers SKX |
$62.5 1.6% |
5 |
![]() |
Deckers Outdoor DECK |
$126.1 4.1% |
8 |
News
BIRK Alternative Data
Web Traffic
Birkenstock receives an estimated 11M monthly visitors to birkenstock.com, which is up by 11% over the last month.
-
Web Traffic
10951097
-
Change from Previous Month
11%
-
3 Month Change
36.3%
-
YoY Change
36.3%
Twitter Followers
Birkenstock has 10,066 Twitter Followers on its main Twitter (also known as X) account, which is down by -0% over the last month.
-
Twitter Followers
10066
-
Daily Change
0.1%
-
1 Month Change
0%
-
3 Month Change
0.1%
-
YoY Change
0.1%
TikTok Followers
Birkenstock has 27,000 TikTok Followers on its main TikTok account, up by 2.7% over the last month.
-
TikTok Followers
27000
-
Daily Change
0.4%
-
1 Month Change
2.7%
-
3 Month Change
13.4%
-
YoY Change
13.4%
Facebook Engagement
Birkenstock has engaged 14,638 users via their Facebook Page over the last 7 days.
-
Facebook Engagement
14638
-
Daily Change
1.4%
-
1 Month Change
68.1%
-
3 Month Change
126.8%
-
YoY Change
126.8%
Instagram Followers
Birkenstock has 172,971 Instagram Followers on its main Instagram account, up by 0.7% over the last month.
-
Instagram Followers
172971
-
Daily Change
0%
-
1 Month Change
0.7%
-
3 Month Change
1.7%
-
YoY Change
1.7%
Youtube Subscribers
Birkenstock has 20,600 subscribers on its main Youtube channel, up by 2% over the last month.
-
Youtube Subscribers
20600
-
Daily Change
0.5%
-
1 Month Change
2%
-
3 Month Change
5.1%
-
YoY Change
5.1%
LinkedIn Followers
69,048 are following Birkenstock on LinkedIn, up by 2.3% over the last month.
-
LinkedIn Followers
69048
-
Daily Change
0%
-
1 Month Change
2.3%
-
3 Month Change
8.8%
Job Postings
Birkenstock has an estimated 196 open job postings, which is down -10.5% over the last month.
-
Job Postings
196
-
Daily Change
0%
-
1 Month Change
10.5%
-
3 Month Change
12.1%
-
YoY Change
12.1%
LinkedIn Employees
According to LinkedIn, Birkenstock has 2,064 employees, up by 3.6% over the last month.
-
LinkedIn Employees
2064
-
Daily Change
0.1%
-
1 Month Change
3.6%
-
3 Month Change
7.2%
-
YoY Change
7.2%
Reddit Mentions
Birkenstock has been mentioned an estimated 0 times in investment subreddits on Reddit over the last 24 hours.
-
Reddit Mentions
0
-
Daily Change
0%
-
1 Month Change
0%
-
3 Month Change
0%
News Mentions
Birkenstock was mentioned 5 times in the news yesterday.
-
News Mentions
5
-
Daily Change
0%
-
1 Month Change
66.7%
-
3 Month Change
150%
Business Outlook
According to employee reviews, the business outlook among employees at Birkenstock is 78 out of 100 (bullish).
-
Business Outlook
78
-
Change from Previous Month
2.6%
-
3 Month Change
0%
-
YoY Change
0%
BIRK Financials
BIRK Key Metrics
-
Total Revenue
€361.7M
-
Net Income
€20.1M
-
Earnings per Share
€0.11
-
Free cash flow
-€30.4M
-
EBITDA
€90.2M
-
EBITDA Ratio
0.249426
-
Total Assets
€5B
BIRK 2-year Revenue & Income
BIRK 2-year Free Cash Flow
BIRK Technicals
BIRK SMA
BIRK RSI
FAQ
What's the current price of Birkenstock (BIRK) Stock?
The price of an Birkenstock (BIRK) share is $53.28.
What's the market cap of Birkenstock?
The current market cap of Birkenstock is 10B.
Should I buy or sell BIRK?
Birkenstock shows several positive indicators, but they aren’t strong enough to warrant a buy recommendation. At its current price, Birkenstock is better viewed as a hold or accumulate position while waiting for further developments.
Is Birkenstock a good investment?
The current analysis of Birkenstock's fundamentals, technical aspects, and alternative data insights indicates a neutral outlook on the stock. While there are promising elements in Birkenstock's portfolio, the presence of equal risks and opportunities suggests that it might not drive significant gains or losses at this moment.
Is now a good time to buy Birkenstock (BIRK) Stock?
Based on an analysis that includes fundamentals, technical analysis, and alternative data insights, the outlook for Birkenstock stock is currently neutral, suggesting a cautious approach might be wise.
What are some stocks similar to Birkenstock (BIRK) that investors often compare it to?
Birkenstock (BIRK) is often compared to similar stocks such as Nike, Skechers and Deckers Outdoor.
What is the forecast for Birkenstock's stock price in 2026?
Using a mix of financial analysis, technical indicators, and alternative data, we forecast Birkenstock's stock price to be around $55.63 in 2026. Starting from the current price of $53.28, this represents a 4.4% change in price, indicating a neutral outlook for the stock.
How to buy Birkenstock (BIRK) Stock?
Birkenstock stock is available for purchase through numerous brokerage firms, including online platforms. Investors can also buy Birkenstock shares via trading apps on their smartphones or by utilizing services like robo-advisors for automated investing.