Birkenstock (BIRK) Stock Price
$49.03 0.3%
to add to portfolio
AI Score

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Alternative
7 -
Fundamental
8 -
Technical
4
Our AI score evaluates a company's performance on a scale from 0 to 10 by analyzing alternative data points — web traffic, app downloads, job postings, etc - along with financial health and technical signals. Scores below 4 project bearish performance, while scores above 6 project bullish performance.
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BIRK AI Stock Analysis
Financial Performance
Birkenstock's financial performance has been weak recently, with revenue down by -20.6% from the previous quarter and -36% year over year. Gross profit was also down significantly, at $218M, a decrease of -18.9% from the previous quarter and -35.1% year over year. Operating income profit decreased by -34.3% from the previous quarter and a significant -58.8% year over year, indicating issues with operational efficiency or cost control.
Stock Price
The stock price is currently trading at $49.44, a decline of -14.3% in the last month and -9.1% on a yearly basis which indicates bearish sentiment among investors towards Birkenstock's stock performance. The RSI value of 31.63 suggests that the stock may be oversold while its 200-day moving average being above current price shows downward trend.
Alternative Data Signals
Birkenstock's web traffic has increased by 24.7%, however job openings are down by -6.6%. The business outlook reported by employees is positive but has declined compared to previous periods (-12%). Social media followers have seen an impressive growth across all platforms especially Instagram (90%) & TikTok (162%), suggesting strong brand awareness despite challenging financials.
Conclusion
In conclusion, despite some positive signals such as increasing web traffic and social media presence, Birkenstock’s overall financial performance paints a concerning picture with declining revenues and profits indicating potential underlying issues within the company's operations or market conditions leading to decreasing investor confidence reflected in falling stock prices.
Note: This AI Stock Analysis is based on data as of June 28. Our members can refresh and get access to an up-to-date AI stock analysis.
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Birkenstock (BIRK) Price Prediction
Based on a combination of financial analysis, technical indicators, and insights from alternative data, we predict that the stock price of Birkenstock (BIRK), currently trading at $49.03, will... Sign up to access price prediction.
Disclaimer:
This prediction is provided for informational purposes only and does not constitute financial advice. Market conditions are subject to change, and past performance is not indicative of future results. Please conduct your own research or consult a professional before making investment decisions.
About BIRK

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Birkenstock Holding plc manufactures and sells footwear products.
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Symbol
BIRK
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Market
NYSE
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Industry
Apparel - Footwear & Accessories
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Market Cap
9.2B
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News
BIRK Alternative Data
Web Traffic
Birkenstock receives an estimated 13.7M monthly visitors to birkenstock.com.
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Web Traffic
13654759
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Change from Previous Month
24.7%
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3 Month Change
38.4%
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YoY Change
38.4%
Twitter Followers
Birkenstock has 10,096 Twitter Followers on its main Twitter (also known as X) account, which is up by 0.4% over the last month.
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Twitter Followers
10096
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Daily Change
0%
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1 Month Change
0.4%
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3 Month Change
0.3%
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YoY Change
0.3%
TikTok Followers
Birkenstock has 28,700 TikTok Followers on its main TikTok account, up by 4% over the last month.
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TikTok Followers
28700
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Daily Change
0%
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1 Month Change
4%
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3 Month Change
10.4%
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YoY Change
10.4%
Facebook Engagement
Birkenstock has engaged 25,004 users via their Facebook Page over the last 7 days.
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Facebook Engagement
25004
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Daily Change
3.1%
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1 Month Change
89.5%
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3 Month Change
163.5%
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YoY Change
163.5%
Instagram Followers
Birkenstock has 175,894 Instagram Followers on its main Instagram account, up by 1.1% over the last month.
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Instagram Followers
175894
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Daily Change
0%
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1 Month Change
1.1%
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3 Month Change
2.7%
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YoY Change
2.7%
Youtube Subscribers
Birkenstock has 21,100 subscribers on its main Youtube channel, up by 1.9% over the last month.
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Youtube Subscribers
21100
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Daily Change
0%
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1 Month Change
1.9%
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3 Month Change
5%
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YoY Change
5%
LinkedIn Followers
70,996 are following Birkenstock on LinkedIn, up by 1.7% over the last month.
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LinkedIn Followers
70996
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Daily Change
0.1%
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1 Month Change
1.7%
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3 Month Change
6.3%
Job Postings
Birkenstock currenly has an estimated 207 open job postings, up by 2.5% over the last month.
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Job Postings
207
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Daily Change
1.4%
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1 Month Change
2.5%
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3 Month Change
8.8%
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YoY Change
8.8%
LinkedIn Employees
According to LinkedIn, Birkenstock has 2,122 employees, up by 2% over the last month.
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LinkedIn Employees
2122
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Daily Change
0%
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1 Month Change
2%
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3 Month Change
6.5%
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YoY Change
6.5%
Reddit Mentions
Birkenstock has been mentioned an estimated 0 times in investment subreddits on Reddit over the last 24 hours.
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Reddit Mentions
0
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Daily Change
0%
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1 Month Change
0%
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3 Month Change
0%
Business Outlook
According to employee reviews, the business outlook among employees at Birkenstock is 62 out of 100 (bullish), down by -12.7% over the last month.
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Business Outlook
62
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Change from Previous Month
12.7%
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3 Month Change
12.7%
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YoY Change
12.7%
News Mentions
Birkenstock was mentioned 5 times in the news yesterday.
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News Mentions
5
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Daily Change
0%
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1 Month Change
0%
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3 Month Change
400%
BIRK Financials
BIRK Key Metrics
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Total Revenue
€361.7M
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Net Income
€20.1M
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Earnings per Share
€0.11
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Free cash flow
-€30.4M
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EBITDA
€90.2M
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EBITDA Ratio
0.249426
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Total Assets
€5B
BIRK 2-year Revenue & Income
BIRK 2-year Free Cash Flow
BIRK Technicals
BIRK SMA
BIRK RSI
FAQ
What's the current price of Birkenstock (BIRK) Stock?
The price of an Birkenstock (BIRK) share is $49.03.
What's the market cap of Birkenstock?
The current market cap of Birkenstock is 9.2B.
Should I buy or sell BIRK?
Birkenstock shows several positive indicators, but they aren’t strong enough to warrant a buy recommendation. At its current price, Birkenstock is better viewed as a hold or accumulate position while waiting for further developments.
Is Birkenstock a good investment?
The current analysis of Birkenstock's fundamentals, technical aspects, and alternative data insights indicates a neutral outlook on the stock. While there are promising elements in Birkenstock's portfolio, the presence of equal risks and opportunities suggests that it might not drive significant gains or losses at this moment.
Is now a good time to buy Birkenstock (BIRK) Stock?
Based on an analysis that includes fundamentals, technical analysis, and alternative data insights, the outlook for Birkenstock stock is currently neutral, suggesting a cautious approach might be wise.
What are some stocks similar to Birkenstock (BIRK) that investors often compare it to?
Birkenstock (BIRK) is often compared to similar stocks such as Nike, Skechers and Deckers Outdoor.
What is the forecast for Birkenstock's stock price in 2026?
Using a mix of financial analysis, technical indicators, and alternative data, we forecast Birkenstock's stock price to be around $49.72 in 2026. Starting from the current price of $49.03, this represents a 1.4% change in price, indicating a neutral outlook for the stock.
How to buy Birkenstock (BIRK) Stock?
Birkenstock stock is available for purchase through numerous brokerage firms, including online platforms. Investors can also buy Birkenstock shares via trading apps on their smartphones or by utilizing services like robo-advisors for automated investing.