Nike (NKE) Stock Price
$63.08 0.3%
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AI Score
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Alternative
3 -
Fundamental
8 -
Technical
2
Our AI score evaluates a company's performance on a scale from 0 to 10 by analyzing alternative data points — web traffic, app downloads, job postings, etc - along with financial health and technical signals. Scores below 4 project bearish performance, while scores above 6 project bullish performance.
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NKE AI Stock Analysis
Financial Performance
Nike's revenue in the last quarter was $12.4B, a slight increase of 6.6% from the previous quarter but a decrease of -0.6% YoY. The gross profit stood at $5.4B, up by 2.5% QoQ but down by -3.1% YoY, indicating some challenges in profitability and cost management. Operating income was $1.4B, showing an improvement both QoQ (14.5%) and YoY (3.6%). Nike’s EBITDA ratio for the last quarter was low at 0.09.
Stock Price
The stock is currently trading at $70.05, experiencing a decline over the past month (-1.4%) and year (-32.5%). The RSI value stands at 32.71 which suggests that the stock is nearing oversold territory and might be due for a correction or reversal soon while its 200-day moving average of $81 indicates that it is currently undervalued.
Alternative Data Signals
Nike's web traffic has seen a slight decrease MoM (-12%) and YoY (-4%), suggesting less online interest in their products or services recently which could potentially impact sales figures going forward if this trend continues to persist or worsen over time.
However, app downloads have seen an impressive surge MoM (1636%) and YoY (2100%), suggesting strong consumer engagement with their digital platforms.
Nike has around 1000 job openings indicating potential expansion plans.
57% of employees report having a positive business outlook which can be considered neutral.
Nike's social media following shows mixed trends with increases on Twitter and Facebook but a slight decrease on Instagram.
Conclusion
Overall, Nike's financial performance shows some signs of strain with YoY decreases in revenue and gross profit. The stock is currently undervalued based on its 200-day moving average, but the low RSI value indicates potential for a reversal. Alternative data signals are mixed with strong app engagement but decreasing web traffic and neutral employee sentiment. Therefore, the outlook for Nike's stock is neutral.
Note: This AI Stock Analysis is based on data as of February 07. Our members can refresh and get access to an up-to-date AI stock analysis.
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Nike (NKE) Price Prediction
Based on a combination of financial analysis, technical indicators, and insights from alternative data, we predict that the stock price of Nike (NKE), currently trading at $63.08, will... Sign up to access price prediction.
Disclaimer:
This prediction is provided for informational purposes only and does not constitute financial advice. Market conditions are subject to change, and past performance is not indicative of future results. Please conduct your own research or consult a professional before making investment decisions.
About NKE
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NIKE, Inc.
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Symbol
NKE
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Market
NYSE
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Industry
Apparel - Footwear & Accessories
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Market Cap
93.3B
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News
NKE Alternative Data
Web Traffic
Nike receives an estimated 102.5M monthly visitors to nike.com.
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Web Traffic
102542969
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Change from Previous Month
2.7%
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3 Month Change
21.4%
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YoY Change
21.4%
News Mentions
Nike was mentioned 67 times in the news yesterday.
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News Mentions
67
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Daily Change
6.9%
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1 Month Change
91.4%
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3 Month Change
34%
Reddit Mentions
Nike has been mentioned an estimated 37 times in investment subreddits on Reddit over the last 24 hours.
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Reddit Mentions
37
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Daily Change
0%
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1 Month Change
825%
Twitter Followers
Nike has 10,253,827 Twitter Followers on its main Twitter (also known as X) account, which is down by -0.1% over the last month.
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Twitter Followers
10253827
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Daily Change
0%
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1 Month Change
0.1%
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3 Month Change
0.2%
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YoY Change
0.2%
TikTok Followers
Nike has 7,300,000 TikTok Followers on its main TikTok account, up by 1.4% over the last month.
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TikTok Followers
7300000
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Daily Change
0%
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1 Month Change
1.4%
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3 Month Change
2.8%
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YoY Change
2.8%
Facebook Engagement
Nike has engaged 174,360 users via their Facebook Page over the last 7 days.
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Facebook Engagement
174360
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Daily Change
0.1%
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1 Month Change
8.6%
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3 Month Change
7.8%
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YoY Change
7.8%
Instagram Followers
Nike has 301,652,431 Instagram Followers on its main Instagram account, down by -0.1% over the last month.
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Instagram Followers
301652431
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Daily Change
0%
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1 Month Change
0.1%
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3 Month Change
0.4%
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YoY Change
0.4%
Youtube Subscribers
Nike has 2,110,000 subscribers on its main Youtube channel, up by 0.5% over the last month.
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Youtube Subscribers
2110000
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Daily Change
0%
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1 Month Change
0.5%
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3 Month Change
1.9%
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YoY Change
1.9%
LinkedIn Followers
5,824,951 are following Nike on LinkedIn, up by 0.4% over the last month.
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LinkedIn Followers
5824951
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Daily Change
0%
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1 Month Change
0.4%
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3 Month Change
1.2%
App Downloads
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App Downloads
2614012
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Daily Change
0.8%
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1 Month Change
2.5%
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3 Month Change
52.1%
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YoY Change
52.1%
Job Postings
Nike currenly has an estimated 1,000 open job postings.
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Job Postings
1000
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Daily Change
0%
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1 Month Change
0%
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3 Month Change
0%
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YoY Change
0%
LinkedIn Employees
According to LinkedIn, Nike has 81,327 employees, up by 0.5% over the last month.
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LinkedIn Employees
81327
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Daily Change
0.1%
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1 Month Change
0.5%
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3 Month Change
3.4%
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YoY Change
3.4%
Business Outlook
According to employee reviews, the business outlook among employees at Nike is 57 out of 100 (neutral).
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Business Outlook
57
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Change from Previous Month
1.7%
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3 Month Change
0%
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YoY Change
0%
NKE Financials
NKE Key Metrics
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Total Revenue
$12.4B
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Net Income
$1.2B
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Earnings per Share
$0.78
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Free cash flow
$920M
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EBITDA
$1.2B
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EBITDA Ratio
0.0943014
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Total Assets
$38B
NKE 2-year Revenue & Income
NKE 2-year Free Cash Flow
NKE Technicals
NKE SMA
NKE RSI
FAQ
What's the current price of Nike (NKE) Stock?
The price of an Nike (NKE) share is $63.08.
What's the market cap of Nike?
The current market cap of Nike is 93.3B.
Should I buy or sell NKE?
Nike shows several positive indicators, but they aren’t strong enough to warrant a buy recommendation. At its current price, Nike is better viewed as a hold or accumulate position while waiting for further developments.
Is Nike a good investment?
The current analysis of Nike's fundamentals, technical aspects, and alternative data insights indicates a neutral outlook on the stock. While there are promising elements in Nike's portfolio, the presence of equal risks and opportunities suggests that it might not drive significant gains or losses at this moment.
Is now a good time to buy Nike (NKE) Stock?
Based on an analysis that includes fundamentals, technical analysis, and alternative data insights, the outlook for Nike stock is currently neutral, suggesting a cautious approach might be wise.
What are some stocks similar to Nike (NKE) that investors often compare it to?
Nike (NKE) is often compared to similar stocks such as Skechers, Deckers Outdoor and Birkenstock.
What is the forecast for Nike's stock price in 2026?
Using a mix of financial analysis, technical indicators, and alternative data, we forecast Nike's stock price to be around $62.63 in 2026. Starting from the current price of $63.08, this represents a 0.7% change in price, indicating a neutral outlook for the stock.
How to buy Nike (NKE) Stock?
Nike stock is available for purchase through numerous brokerage firms, including online platforms. Investors can also buy Nike shares via trading apps on their smartphones or by utilizing services like robo-advisors for automated investing.