Nike (NKE) Stock Price
$57.85 0.4%
to add to portfolio
AI Score

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Alternative
5 -
Fundamental
7 -
Technical
4
Our AI score evaluates a company's performance on a scale from 0 to 10 by analyzing alternative data points — web traffic, app downloads, job postings, etc - along with financial health and technical signals. Scores below 4 project bearish performance, while scores above 6 project bullish performance.
Sign up to get access to more historical data and insights on Nike, AI stock picks, stock alerts and much more.
NKE AI Stock Analysis
Financial Performance
Nike's revenue in the last quarter was $12.4B, a slight increase of 6.6% from the previous quarter but a decrease of -0.6% YoY. The gross profit stood at $5.4B, up by 2.5% QoQ but down by -3.1% YoY, indicating some challenges in profitability and cost management. Operating income was $1.4B, showing an improvement both QoQ (14.5%) and YoY (3.6%). Nike’s EBITDA ratio for the last quarter was low at 0.09.
Stock Price
The stock is currently trading at $70.05, experiencing a decline over the past month (-1.4%) and year (-32.5%). The RSI value stands at 32.71 which suggests that the stock is nearing oversold territory and might be due for a correction or reversal soon while its 200-day moving average of $81 indicates that it is currently undervalued.
Alternative Data Signals
Nike's web traffic has seen a slight decrease MoM (-12%) and YoY (-4%), suggesting less online interest in their products or services recently which could potentially impact sales figures going forward if this trend continues to persist or worsen over time.
However, app downloads have seen an impressive surge MoM (1636%) and YoY (2100%), suggesting strong consumer engagement with their digital platforms.
Nike has around 1000 job openings indicating potential expansion plans.
57% of employees report having a positive business outlook which can be considered neutral.
Nike's social media following shows mixed trends with increases on Twitter and Facebook but a slight decrease on Instagram.
Conclusion
Overall, Nike's financial performance shows some signs of strain with YoY decreases in revenue and gross profit. The stock is currently undervalued based on its 200-day moving average, but the low RSI value indicates potential for a reversal. Alternative data signals are mixed with strong app engagement but decreasing web traffic and neutral employee sentiment. Therefore, the outlook for Nike's stock is neutral.
Note: This AI Stock Analysis is based on data as of February 07. Our members can refresh and get access to an up-to-date AI stock analysis.
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Nike (NKE) Price Prediction
Based on a combination of financial analysis, technical indicators, and insights from alternative data, we predict that the stock price of Nike (NKE), currently trading at $57.85, will... Sign up to access price prediction.
Disclaimer:
This prediction is provided for informational purposes only and does not constitute financial advice. Market conditions are subject to change, and past performance is not indicative of future results. Please conduct your own research or consult a professional before making investment decisions.
About NKE

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NIKE, Inc.
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Symbol
NKE
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Market
NYSE
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Industry
Apparel - Footwear & Accessories
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Market Cap
85.4B
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News
NKE Alternative Data
Web Traffic
Nike receives an estimated 119.3M monthly visitors to nike.com.
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Web Traffic
119286923
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Change from Previous Month
16.3%
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3 Month Change
13.2%
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YoY Change
13.2%
Twitter Followers
Nike has 10,239,995 Twitter Followers on its main Twitter (also known as X) account, which is down by -0.1% over the last month.
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Twitter Followers
10239995
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Daily Change
0%
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1 Month Change
0.1%
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3 Month Change
0.2%
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YoY Change
0.2%
TikTok Followers
Nike has 7,300,000 Followers on its main TikTok account.
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TikTok Followers
7300000
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Daily Change
0%
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1 Month Change
0%
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3 Month Change
1.4%
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YoY Change
1.4%
Facebook Engagement
Nike has engaged 248,405 users via their Facebook Page over the last 7 days.
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Facebook Engagement
248405
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Daily Change
1.8%
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1 Month Change
37.5%
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3 Month Change
140.7%
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YoY Change
140.7%
Instagram Followers
Nike has 301,262,457 Instagram Followers on its main Instagram account, down by -0.1% over the last month.
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Instagram Followers
301262457
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Daily Change
0%
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1 Month Change
0.1%
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3 Month Change
0.4%
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YoY Change
0.4%
Youtube Subscribers
Nike has 2,110,000 subscribers on its main Youtube channel, up by 0.5% over the last month.
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Youtube Subscribers
2110000
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Daily Change
0%
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1 Month Change
0.5%
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3 Month Change
1.4%
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YoY Change
1.4%
LinkedIn Followers
5,842,138 are following Nike on LinkedIn, up by 0.3% over the last month.
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LinkedIn Followers
5842138
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Daily Change
0%
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1 Month Change
0.3%
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3 Month Change
1.2%
App Downloads
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App Downloads
2579280
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Daily Change
0%
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1 Month Change
0.7%
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3 Month Change
9.8%
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YoY Change
9.8%
Job Postings
Nike currenly has an estimated 1,000 open job postings, up by 2.8% over the last month.
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Job Postings
1000
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Daily Change
0%
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1 Month Change
2.8%
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3 Month Change
0%
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YoY Change
0%
LinkedIn Employees
According to LinkedIn, Nike has 83,651 employees, up by 2.9% over the last month.
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LinkedIn Employees
83651
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Daily Change
0%
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1 Month Change
2.9%
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3 Month Change
5.1%
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YoY Change
5.1%
Reddit Mentions
Nike has been mentioned an estimated 9 times in investment subreddits on Reddit over the last 24 hours.
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Reddit Mentions
9
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Daily Change
125%
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1 Month Change
28.6%
News Mentions
Nike was mentioned 127 times in the news yesterday.
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News Mentions
127
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Daily Change
0.8%
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1 Month Change
1.6%
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3 Month Change
154%
Business Outlook
According to employee reviews, the business outlook among employees at Nike is 57 out of 100 (neutral).
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Business Outlook
57
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Change from Previous Month
0%
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3 Month Change
1.7%
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YoY Change
1.7%
NKE Financials
NKE Key Metrics
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Total Revenue
$11.3B
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Net Income
$794M
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Earnings per Share
$0.54
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Free cash flow
$920M
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EBITDA
$458M
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EBITDA Ratio
0.0406425
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Total Assets
$37.8B
NKE 2-year Revenue & Income
NKE 2-year Free Cash Flow
NKE Technicals
NKE SMA
NKE RSI
FAQ
What's the current price of Nike (NKE) Stock?
The price of an Nike (NKE) share is $57.85.
What's the market cap of Nike?
The current market cap of Nike is 85.4B.
Should I buy or sell NKE?
Nike shows several positive indicators, but they aren’t strong enough to warrant a buy recommendation. At its current price, Nike is better viewed as a hold or accumulate position while waiting for further developments.
Is Nike a good investment?
The current analysis of Nike's fundamentals, technical aspects, and alternative data insights indicates a neutral outlook on the stock. While there are promising elements in Nike's portfolio, the presence of equal risks and opportunities suggests that it might not drive significant gains or losses at this moment.
Is now a good time to buy Nike (NKE) Stock?
Based on an analysis that includes fundamentals, technical analysis, and alternative data insights, the outlook for Nike stock is currently neutral, suggesting a cautious approach might be wise.
What are some stocks similar to Nike (NKE) that investors often compare it to?
Nike (NKE) is often compared to similar stocks such as Skechers, Deckers Outdoor and Birkenstock.
What is the forecast for Nike's stock price in 2026?
Using a mix of financial analysis, technical indicators, and alternative data, we forecast Nike's stock price to be around $57.38 in 2026. Starting from the current price of $57.85, this represents a 0.8% change in price, indicating a neutral outlook for the stock.
How to buy Nike (NKE) Stock?
Nike stock is available for purchase through numerous brokerage firms, including online platforms. Investors can also buy Nike shares via trading apps on their smartphones or by utilizing services like robo-advisors for automated investing.