Dollar General (DG) Stock Price
$104.5 0%
to add to portfolio
AI Score

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Alternative
6 -
Fundamental
6 -
Technical
5
Our AI Score rates companies on a scale from 0 to 10, based on alternative data points such as web traffic, app downloads, and job postings — combined with financial health indicators and technical signals. Scores are designed to reflect relative strength or weakness across these factors, helping users compare companies and track changes over time.
Sign up to get access to more historical data and insights on Dollar General, AI stock picks, stock alerts and much more.
DG AI Stock Analysis
Financial Performance
The financial performance of Dollar General has been poor in the recent quarter. The company reported a revenue of $10.2B, representing a -0.3% decline from the previous quarter. Gross profit was also down by -4% from the last quarter at $2.9B. Furthermore, operating income fell significantly by -41.1% from the previous quarter and by -44.1% year over year to $323.8M, indicating serious operational challenges for the company.
Stock Price
Dollar General's stock price is currently trading at $69.56 which represents a significant decrease both on a monthly (-9.6%) and yearly basis (-49.5%). Technical indicators reflect this negative trend with an RSI value of 30.41 suggesting oversold conditions and a 200-day moving average of $107.99 being far above current price levels.
Alternative Data Signals
In terms of alternative data signals, there are mixed results for Dollar General: On one hand, web traffic and app downloads have seen substantial increases (17.1% MoM/22.% YoY and 2071% MoM/2040.% YoY respectively), potentially indicating strong customer engagement online; on the other hand, job postings have decreased drastically (-100%), implying potential operational downsizing or hiring freezes within the company.
Social media following shows growth across all platforms but employee sentiment regarding business outlook is low with only 29% reporting positive outlooks.
Conclusion
In conclusion, despite apparent strength in digital engagement as indicated by website traffic trends and app download rates, Dollar General's financial performance has been disappointing recently with declines in revenue, gross profit and operating income. Moreover, the stock price has been in a downtrend and technical indicators suggest bearish conditions. These factors combined with negative employee sentiment towards business outlook contribute to an overall bearish stock analysis for Dollar General.
Note: This AI Stock Analysis is based on data as of January 15. Our members can refresh and get access to an up-to-date AI stock analysis.
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Dollar General (DG) Price Prediction
Based on a combination of financial analysis, technical indicators, and insights from alternative data, we predict that the stock price of Dollar General (DG), currently trading at $104.5, will... Sign up to access price prediction.
About DG

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Dollar General Corporation, a discount retailer, provides various merchandise products in the southern, southwestern, Midwestern, and eastern United States.
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Symbol
DG
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Market
NYSE
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Industry
Discount Stores
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Market Cap
23B
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News
DG Alternative Data
Web Traffic
Dollar General receives an estimated 10M monthly visitors to dollargeneral.com.
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Web Traffic
10036287
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Change from Previous Month
3.2%
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3 Month Change
8.7%
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YoY Change
8.7%
Twitter Followers
Dollar General has 93,705 Twitter Followers on its main Twitter (also known as X) account, which is up by 0.3% over the last month.
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Twitter Followers
93705
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Daily Change
0%
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1 Month Change
0.3%
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3 Month Change
0.4%
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YoY Change
0.4%
TikTok Followers
Dollar General has 72,600 TikTok Followers on its main TikTok account, up by 2.1% over the last month.
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TikTok Followers
72600
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Daily Change
0%
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1 Month Change
2.1%
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3 Month Change
5.4%
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YoY Change
5.4%
Facebook Engagement
Dollar General has engaged 14,160 users via their Facebook Page over the last 7 days.
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Facebook Engagement
14160
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Daily Change
9.7%
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1 Month Change
40.1%
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3 Month Change
39.2%
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YoY Change
39.2%
Instagram Followers
Dollar General has 313,049 Instagram Followers on its main Instagram account, up by 1.2% over the last month.
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Instagram Followers
313049
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Daily Change
0%
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1 Month Change
1.2%
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3 Month Change
2.9%
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YoY Change
2.9%
Youtube Subscribers
Dollar General has 15,800 subscribers on its main Youtube channel, up by 0.6% over the last month.
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Youtube Subscribers
15800
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Daily Change
0%
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1 Month Change
0.6%
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3 Month Change
1.9%
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YoY Change
1.9%
LinkedIn Followers
350,077 are following Dollar General on LinkedIn, up by 1.4% over the last month.
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LinkedIn Followers
350077
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Daily Change
0.1%
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1 Month Change
1.4%
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3 Month Change
4.9%
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YoY Change
4.9%
App Downloads
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App Downloads
324000
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Daily Change
0%
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1 Month Change
0%
Job Postings
Dollar General has an estimated 10 open job postings, which is down -28.6% over the last month.
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Job Postings
10
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Daily Change
16.7%
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1 Month Change
28.6%
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3 Month Change
37.5%
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YoY Change
37.5%
LinkedIn Employees
According to LinkedIn, Dollar General has 94,571 employees, up by 1.2% over the last month.
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LinkedIn Employees
94571
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Daily Change
0%
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1 Month Change
1.2%
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3 Month Change
3.9%
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YoY Change
3.9%
Reddit Mentions
Dollar General has been mentioned an estimated 0 times in investment subreddits on Reddit over the last 24 hours.
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Reddit Mentions
0
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Daily Change
0%
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1 Month Change
0%
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3 Month Change
100%
Reddit Sentiment
The sentiment Score for Dollar General is 73 out of 100, which represents a bullish sentiment.
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Reddit Sentiment
73
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Daily Change
10.6%
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1 Month Change
10.6%
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3 Month Change
10.6%
Business Outlook
According to employee reviews, the business outlook among employees at Dollar General is 29 out of 100 (bearish).
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Business Outlook
29
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Change from Previous Month
3.6%
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3 Month Change
0%
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YoY Change
0%
News Mentions
Dollar General was mentioned 83 times in the news yesterday.
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News Mentions
83
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Daily Change
3.5%
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1 Month Change
0%
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3 Month Change
0%
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YoY Change
0%
DG Financials
DG Key Metrics
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Total Revenue
$10.3B
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Net Income
$191.2M
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Earnings per Share
$0.87
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Free cash flow
$528.1M
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EBITDA
$547.8M
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EBITDA Ratio
0.0531628
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Total Assets
$31.1B
DG 2-year Revenue & Income
DG 2-year Free Cash Flow
DG Technicals
DG SMA
DG RSI
FAQ
What's the current price of Dollar General (DG) Stock?
The price of an Dollar General (DG) share is $104.5.
What's the market cap of Dollar General?
The current market cap of Dollar General is 23B.
What are some stocks similar to Dollar General (DG) that investors often compare it to?
Dollar General (DG) is often compared to similar stocks such as Walmart, Target and BJ's Wholesale Club.
What is the forecast for Dollar General's stock price in 2026?
Using a mix of financial analysis, technical indicators, and alternative data, we forecast Dollar General's stock price to be around $101.5 in 2026. Starting from the current price of $104.5, this represents a 2.9% change in price, indicating a neutral outlook for the stock.
How to buy Dollar General (DG) Stock?
Dollar General stock is available for purchase through numerous brokerage firms, including online platforms. Investors can also buy Dollar General shares via trading apps on their smartphones or by utilizing services like robo-advisors for automated investing.