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Nike (NKE) Stock Price

$69.31 0%

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AI Score

  • Alternative

    4
  • Fundamental

    7
  • Technical

    4

Our AI Score rates companies on a scale from 0 to 10, based on alternative data points such as web traffic, app downloads, and job postings — combined with financial health indicators and technical signals. Scores are designed to reflect relative strength or weakness across these factors, helping users compare companies and track changes over time.

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NKE AI Stock Analysis

Financial Performance

Nike's revenue in the last quarter was $12.4B, a slight increase of 6.6% from the previous quarter but a decrease of -0.6% YoY. The gross profit stood at $5.4B, up by 2.5% QoQ but down by -3.1% YoY, indicating some challenges in profitability and cost management. Operating income was $1.4B, showing an improvement both QoQ (14.5%) and YoY (3.6%). Nike’s EBITDA ratio for the last quarter was low at 0.09.

Stock Price

The stock is currently trading at $70.05, experiencing a decline over the past month (-1.4%) and year (-32.5%). The RSI value stands at 32.71 which suggests that the stock is nearing oversold territory and might be due for a correction or reversal soon while its 200-day moving average of $81 indicates that it is currently undervalued.

Alternative Data Signals

Nike's web traffic has seen a slight decrease MoM (-12%) and YoY (-4%), suggesting less online interest in their products or services recently which could potentially impact sales figures going forward if this trend continues to persist or worsen over time.
However, app downloads have seen an impressive surge MoM (1636%) and YoY (2100%), suggesting strong consumer engagement with their digital platforms.
Nike has around 1000 job openings indicating potential expansion plans.
57% of employees report having a positive business outlook which can be considered neutral.
Nike's social media following shows mixed trends with increases on Twitter and Facebook but a slight decrease on Instagram.

Conclusion

Overall, Nike's financial performance shows some signs of strain with YoY decreases in revenue and gross profit. The stock is currently undervalued based on its 200-day moving average, but the low RSI value indicates potential for a reversal. Alternative data signals are mixed with strong app engagement but decreasing web traffic and neutral employee sentiment. Therefore, the outlook for Nike's stock is neutral.

Note: This AI Stock Analysis is based on data as of February 07. Our members can refresh and get access to an up-to-date AI stock analysis.

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Nike (NKE) Price Prediction

Based on a combination of financial analysis, technical indicators, and insights from alternative data, we predict that the stock price of Nike (NKE), currently trading at $69.31, will... Sign up to access price prediction.

About NKE

LSE
  • NIKE, Inc.

  • Symbol

    NKE

  • Market

    NYSE

  • Industry

    Apparel - Footwear & Accessories

  • Market Cap

    102.4B

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NKE Alternative Data

Web Traffic

Nike receives an estimated 113.4M monthly visitors to nike.com.

  • Web Traffic

    113396706

  • Change from Previous Month

    0.9%

  • 3 Month Change

    12.2%

  • YoY Change

    12.2%

Twitter Followers

Nike has 10,149,820 Twitter Followers on its main Twitter (also known as X) account, which is down by -0.3% over the last month.

  • Twitter Followers

    10149820

  • Daily Change

    0%

  • 1 Month Change

    0.3%

  • 3 Month Change

    0.4%

  • YoY Change

    0.4%

TikTok Followers

Nike has 7,800,000 TikTok Followers on its main TikTok account, up by 1.3% over the last month.

  • TikTok Followers

    7800000

  • Daily Change

    0%

  • 1 Month Change

    1.3%

  • 3 Month Change

    5.4%

  • YoY Change

    5.4%

Facebook Engagement

Nike has engaged 193,243 users via their Facebook Page over the last 7 days.

  • Facebook Engagement

    193243

  • Daily Change

    3.8%

  • 1 Month Change

    54.9%

  • 3 Month Change

    63.6%

  • YoY Change

    63.6%

Instagram Followers

Nike has 299,057,169 Instagram Followers on its main Instagram account, down by -0.2% over the last month.

  • Instagram Followers

    299057169

  • Daily Change

    0%

  • 1 Month Change

    0.2%

  • 3 Month Change

    0.4%

  • YoY Change

    0.4%

Youtube Subscribers

Nike has 2,200,000 subscribers on its main Youtube channel, up by 0.9% over the last month.

  • Youtube Subscribers

    2200000

  • Daily Change

    0%

  • 1 Month Change

    0.9%

  • 3 Month Change

    1.9%

  • YoY Change

    1.9%

LinkedIn Followers

6,000,034 are following Nike on LinkedIn, up by 0.6% over the last month.

  • LinkedIn Followers

    6000034

  • Daily Change

    0%

  • 1 Month Change

    0.6%

  • 3 Month Change

    1.9%

  • YoY Change

    1.9%

Job Postings

Nike currenly has an estimated 503 open job postings, up by 51.5% over the last month.

  • Job Postings

    503

  • Daily Change

    0.2%

  • 1 Month Change

    51.5%

  • 3 Month Change

    87.7%

  • YoY Change

    87.7%

LinkedIn Employees

According to LinkedIn, Nike has 90,131 employees, up by 1% over the last month.

  • LinkedIn Employees

    90131

  • Daily Change

    0.1%

  • 1 Month Change

    1%

  • 3 Month Change

    4.7%

  • YoY Change

    4.7%

Reddit Mentions

Nike has been mentioned an estimated 12 times in investment subreddits on Reddit over the last 24 hours.

  • Reddit Mentions

    12

  • Daily Change

    53.8%

  • 1 Month Change

    100%

  • 3 Month Change

    61.3%

Reddit Sentiment

The sentiment Score for Nike is 50 out of 100, which represents a neutral sentiment.

  • Reddit Sentiment

    50

  • Daily Change

    32.7%

  • 1 Month Change

    17.1%

  • 3 Month Change

    4%

App Downloads
  • App Downloads

    1256000

  • Daily Change

    0%

  • 1 Month Change

    0%

Business Outlook

According to employee reviews, the business outlook among employees at Nike is 55 out of 100 (neutral).

  • Business Outlook

    55

  • Change from Previous Month

    0%

  • 3 Month Change

    1.8%

  • YoY Change

    1.8%

News Mentions

Nike was mentioned 127 times in the news yesterday.

  • News Mentions

    127

  • Daily Change

    0.8%

  • 1 Month Change

    0%

  • 3 Month Change

    0%

  • YoY Change

    0%

NKE Financials

NKE Key Metrics
  • Total Revenue

    $11.3B

  • Net Income

    $794M

  • Earnings per Share

    $0.54

  • Free cash flow

    $1.7B

  • EBITDA

    $458M

  • EBITDA Ratio

    0.0406425

  • Total Assets

    $37.8B

NKE 2-year Revenue & Income
NKE 2-year Free Cash Flow

NKE Technicals

NKE SMA
NKE RSI

FAQ

What's the current price of Nike (NKE) Stock?
The price of an Nike (NKE) share is $69.31.

What's the market cap of Nike?
The current market cap of Nike is 102.4B.

What are some stocks similar to Nike (NKE) that investors often compare it to?
Nike (NKE) is often compared to similar stocks such as Deckers Outdoor and Birkenstock.

What is the forecast for Nike's stock price in 2026?
Using a mix of financial analysis, technical indicators, and alternative data, we forecast Nike's stock price to be around $68.74 in 2026. Starting from the current price of $69.31, this represents a 0.8% change in price, indicating a neutral outlook for the stock.

How to buy Nike (NKE) Stock?
Nike stock is available for purchase through numerous brokerage firms, including online platforms. Investors can also buy Nike shares via trading apps on their smartphones or by utilizing services like robo-advisors for automated investing.