Southern Company (SO) Stock Price
$91.51 0%
to add to portfolio
AI Score
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Alternative
6 -
Fundamental
5 -
Technical
6
Our AI score evaluates a company's performance on a scale from 0 to 10 by analyzing alternative data points — web traffic, app downloads, job postings, etc - along with financial health and technical signals. Scores below 4 project bearish performance, while scores above 6 project bullish performance.
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SO AI Stock Analysis
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Southern Company (SO) Price Prediction
Based on a combination of financial analysis, technical indicators, and insights from alternative data, we predict that the stock price of Southern Company (SO), currently trading at $91.51, will... Sign up to access price prediction.
Disclaimer:
This prediction is provided for informational purposes only and does not constitute financial advice. Market conditions are subject to change, and past performance is not indicative of future results. Please conduct your own research or consult a professional before making investment decisions.
About SO
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The Southern Company, through its subsidiaries, engages in the generation, transmission, and distribution of electricity.
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Symbol
SO
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Market
NYSE
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Industry
Regulated Electric
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Market Cap
100.6B
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News
SO Alternative Data
Web Traffic
Southern Company receives an estimated 5.1M monthly visitors to southerncompany.com.
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Web Traffic
5141295
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Change from Previous Month
10%
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3 Month Change
12.8%
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YoY Change
12.8%
Twitter Followers
Southern Company has 57,027 Twitter Followers on its main Twitter (also known as X) account, which is down by -0% over the last month.
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Twitter Followers
57027
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Daily Change
0%
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1 Month Change
0%
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3 Month Change
0.7%
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YoY Change
0.7%
Facebook Engagement
Southern Company has engaged 1,930 users via their Facebook Page over the last 7 days.
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Facebook Engagement
1930
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Daily Change
5.8%
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1 Month Change
53.9%
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3 Month Change
905.2%
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YoY Change
905.2%
Youtube Subscribers
Southern Company has 2,200 subscribers on its main Youtube channel, up by 0.5% over the last month.
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Youtube Subscribers
2200
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Daily Change
0%
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1 Month Change
0.5%
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3 Month Change
0.9%
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YoY Change
0.9%
LinkedIn Followers
195,673 are following Southern Company on LinkedIn, up by 1.3% over the last month.
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LinkedIn Followers
195673
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Daily Change
0%
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1 Month Change
1.3%
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3 Month Change
3.1%
Job Postings
Southern Company currenly has an estimated 82 open job postings, up by 13.9% over the last month.
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Job Postings
82
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Daily Change
1.2%
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1 Month Change
13.9%
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3 Month Change
26.2%
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YoY Change
26.2%
LinkedIn Employees
According to LinkedIn, Southern Company has 11,658 employees, up by 0.4% over the last month.
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LinkedIn Employees
11658
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Daily Change
0%
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1 Month Change
0.4%
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3 Month Change
1.1%
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YoY Change
1.1%
Reddit Mentions
Southern Company has been mentioned an estimated 0 times in investment subreddits on Reddit over the last 24 hours.
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Reddit Mentions
0
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Daily Change
0%
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1 Month Change
0%
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3 Month Change
0%
Instagram Followers
Southern Company has 5,777 Instagram Followers on its main Instagram account, up by 1.7% over the last month.
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Instagram Followers
5777
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Daily Change
0.1%
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1 Month Change
1.7%
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3 Month Change
4%
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YoY Change
4%
Business Outlook
According to employee reviews, the business outlook among employees at Southern Company is 82 out of 100 (very bullish), down by -2.4% over the last month.
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Business Outlook
82
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Change from Previous Month
2.4%
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3 Month Change
1.2%
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YoY Change
1.2%
News Mentions
Southern Company was mentioned 121 times in the news yesterday.
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News Mentions
121
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Daily Change
13.6%
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1 Month Change
0%
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3 Month Change
6.9%
App Downloads
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App Downloads
0
-
1 Month Change
0%
-
3 Month Change
0%
-
YoY Change
0%
SO Financials
SO Key Metrics
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Total Revenue
$7.8B
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Net Income
$1.3B
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Earnings per Share
$1.21
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Free cash flow
-$1.2B
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EBITDA
$2.1B
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EBITDA Ratio
0.272926
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Total Assets
$0
SO 2-year Revenue & Income
SO 2-year Free Cash Flow
SO Technicals
SO SMA
SO RSI
FAQ
What's the current price of Southern Company (SO) Stock?
The price of an Southern Company (SO) share is $91.51.
What's the market cap of Southern Company?
The current market cap of Southern Company is 100.6B.
Should I buy or sell SO?
Southern Company shows several positive indicators, but they aren’t strong enough to warrant a buy recommendation. At its current price, Southern Company is better viewed as a hold or accumulate position while waiting for further developments.
Is Southern Company a good investment?
The current analysis of Southern Company's fundamentals, technical aspects, and alternative data insights indicates a neutral outlook on the stock. While there are promising elements in Southern Company's portfolio, the presence of equal risks and opportunities suggests that it might not drive significant gains or losses at this moment.
Is now a good time to buy Southern Company (SO) Stock?
Based on an analysis that includes fundamentals, technical analysis, and alternative data insights, the outlook for Southern Company stock is currently neutral, suggesting a cautious approach might be wise.
What are some stocks similar to Southern Company (SO) that investors often compare it to?
Southern Company (SO) is often compared to similar stocks such as PG&E, NextEra Energy, Duke Energy, DTE Energy and Entergy.
What is the forecast for Southern Company's stock price in 2026?
Using a mix of financial analysis, technical indicators, and alternative data, we forecast Southern Company's stock price to be around $95.21 in 2026. Starting from the current price of $91.51, this represents a 4% change in price, indicating a neutral outlook for the stock.
How to buy Southern Company (SO) Stock?
Southern Company stock is available for purchase through numerous brokerage firms, including online platforms. Investors can also buy Southern Company shares via trading apps on their smartphones or by utilizing services like robo-advisors for automated investing.